THE REBELLION AGAINST TRADITIONAL MEN’S CLOTHING!
Men’s clothing that combines a sleek design with comfort has been a major theme in the fashion industry recently. What clothes should you choose? What features should they have? And can the clothes actually deliver on all the promises made in various marketing campaigns? These are the kinds of questions we typically hear when we ask our customers what factors influence their choice of men’s clothing. To make the selection process clearer, we present four product types here, each with its own style, functionality and price.
You’ll be surprised at how much has come out of the rebellion against traditional men’s clothing!
Performance trousers
The classic ‘Performance Pants’ – a timeless pair of trousers that suits EVERYONE. As the name suggests, the trousers’ performance is the top priority. So what does it mean for trousers to be high-performance? It’s all about the comfort and the material they’re made from. The material ensures you can move freely in them, no matter how active you are. At first glance, this might sound like a pair of trainers’ trousers to many people, but in this case we’ve combined the trousers’ comfort with a design that allows you to go straight from the running track to your next meeting at the office.
Performance jeans
Aren’t jeans just jeans – a pair of trousers that, historically speaking, haven’t changed for decades when it comes to comfort, basic design and style? Historically speaking, yes, but times have changed, and it’s now possible to apply the latest developments in clothing production technology, thereby radically rethinking jeans as a garment. We can confidently promise you that, thanks to their comfort, Performance jeans will give you a feeling you never thought possible in a pair of jeans. Their stretch and comfort give you a freedom of movement that was previously completely unthinkable.
Performance Shirts
Whether close-fitting or with a looser fit, the typical shirt’s biggest challenge has generally been that it isn’t particularly comfortable to wear. There’s no doubt that a shirt looks stylish on the outside, but why shouldn’t this be combined with comfort so that you can actually move freely in it? We asked ourselves that question, and the result was our Performance Shirt. This shirt compromises neither on style nor comfort and ensures you have full freedom of movement. We promise that you’ll no longer see the shirt as something stiff and uncomfortable, but instead as a garment you’ll love to wear.
Performance Premium Jacket
A jacket you can wear for anything? It sounds almost too good to be true, but nonetheless, that’s exactly what we’ve created with our Performance jackets. As with all our Performance products, this jacket is the result of our strong focus on design, quality and comfort. The jacket can be seen as a combination of a sports jacket and a smarter everyday jacket, suitable for any level of activity and for anyone who wants to look smartly dressed.































